Welcome to our Corporate Promo Catalogue


About Us

A leading provider of bespoke promotional gifts tailored to elevate your brand and leave a lasting impression. Based in the heart of East Africa, we specialize in creating personalized and high-quality promotional products that resonate with your target audience. Presence in : Kenya | Uganda | Rwanda | South Sudan Services : Promos | Events | Web Design | Software Development

About Us
Contact Info
+254 703 755 288
+254 703 755 288
10 Mistakes When Buying Promotional Products
Promos Oct 17, 2023

Promotional products stand as a potent marketing strategy for any company, offering tangible benefits for both clients and brands. While clients receive practical items, your brand gains heightened exposure, leading to increased sales. Whether you're representing a sizable corporation or a burgeoning small business, an effective promotional strategy can work wonders. However, to optimize the impact of these products, it's crucial to steer clear of these common mistakes:

  1. Artwork Mishaps: Ensure your artwork is in the right format; avoid JPEGs. Opt for PDF and EPS files when communicating your logos to vendors.

  2. Timing Troubles: Plan your events well in advance to sidestep rush charges and unnecessary stress, especially during busy seasons like the holidays. Consider placing Christmas orders as early as November or even October to guarantee a flawless outcome.

  3. Audience Alignment: Carefully select promotional items tailored to your audience. Understand your target demographic and choose products that pique their interest, ensuring maximum exposure for your brand.

  4. Essential Information Omissions: Imprint vital contact details. Your brand's visibility loses value if prospective clients can't find further information. Include phone numbers, email addresses, or website links to facilitate easy communication.

  5. Information Overload: Avoid overwhelming your audience with excessive details. Stick to essentials like your logo, tagline, and contact information. Clarity is key; aim to captivate curiosity, encouraging potential clients to reach out.

  6. Strategic Premium Distribution: While high-quality promotional items are excellent for top customers, avoid unnecessary extravagance. Distributing premium products to disinterested individuals results in wasteful spending.

  7. Generosity Pays Off: Don't be frugal! Actively distribute your promotional items to ensure they serve their purpose. Unused items don't contribute to your brand's visibility.

  8. Strategic Distribution Planning: Strategically plan where to distribute your products. Consider venues like golf tournaments, school events, tradeshows, parades, and charity walks. Event sponsorship can significantly enhance your brand's reach.

  9. Invest in Quality: Spend a bit more on useful, durable items that people will keep. Avoid cheap, disposable products that can tarnish your brand's image.

  10. Track Your Returns: Measure the Return on Investment (ROI) for promotional items and compare them to other advertising methods. Identify which products are most effective and reorder accordingly. Remember, your business is unique, and your promotional items should reflect that uniqueness.

By evading these pitfalls, your promotional product strategy can be a potent force, elevating your brand's visibility and customer engagement to new heights.